Tuesday, October 5, 2010

Philly Pretzel Factory's Twisting for a Cure Featured in Phoenixville Times

The Philly Pretzel Factory was recently featured in the Phoenixville Times in an article entitled, “Pottstown Pretzel Locations Twisting for a Cure.” October is not only national pretzel month, but it is also breast cancer awareness month and all of the Philly Pretzel Factory locations throughout the franchising system have teamed up with the Susan G. Komen Foundation to raise money for a great cause. Throughout the month of October, the Philly Pretzel Factory locations will be twisting ribbon shaped pretzels and selling them for $1.00 and 50% of the proceeds will be going toward breast cancer research. A portion of the article is included below and the article can be read in its entirety by clicking here.

Pottstown Pretzel Locations Twisting for a Cure

October is an important month for Philly Pretzel Factory in Pottstown. Not only is it national pretzel month, but it is also breast cancer awareness month and local owner Dave Hurlock is committed to twisting for a cure.

During the entire month, Philly Pretzel Factory will sell pretzels shaped as ribbons to raise awareness about the importance of breast cancer awareness. Fifty percent of the proceeds from the pretzel ribbons will be donated to the Susan G. Komen Foundation to help fund breast cancer research. Once a customer buys a signature pretzel ribbon, that customer will receive a paper pink ribbon which they will sign and place on Philly Pretzel Factory’s “Wall of Fame.”

Last year during their breast cancer awareness month campaign, Philly Pretzel Factory raised over $11,000. The goal is to be able to donate at least $20,000 to the Susan G. Komen Foundation this year.

“Breast cancer is one of the most frequently diagnosed cancers today and we feel a profound sense of responsibility to support causes that are so close to our franchisee’s and staff’s hearts,” said Dan DiZio, CEO and Founder of Philly Pretzel Factory. “To us, there’s a reason why National Pretzel Month and Breast Cancer Awareness Month are the same month.”

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