Monday, October 18, 2010

Philly Pretzel Factory Featured in The Phoenix

The Philly Pretzel Factory was featured in The Phoenix over the weekend in a special Pink edition of the newspaper in an article entitled “Philly Pretzel Factory ‘twists’ for a cure,” The article discusses the Phoenixville location of the Philly Pretzel Factory, ran by Jim and Julie Powers who have been actively participating in this fundraiser for four years now, getting especially involved the last two years since the whole brand has decided to partner with the Susan G. Komen Foundation. Julie holds this annual fundraiser close to heart, as her sister-in-law is a 7 year survivor against the breast cancer fight. The special ribbon shaped pretzels are being sold for $1.00 each and 50% of the proceeds are going back to The Foundation. A portion of the article is included below and it can be read in its entirety by clicking here.

Philly Pretzel Factory "twists" for a cure
By Lean Pettit

To help celebrate Breast Cancer Awareness Month, Phoenixville's Philly Pretzel Factory will be selling ribbon shaped pretzels and donating half the profits to Susan G. Komen for the Cure.

Philly Pretzel Factory has been running the breast cancer fundraiser for two years, but Jim and Julie Powers, owners of the Phoenixville location, as well as a location in West Chester, have been doing a breast cancer awareness fundraiser for four years.

Julie said, breast cancer has touched their family her sister-in-law is a seven year survivor.

The pretzel ribbons are sold for $1 and 50 percent gets donated to Susan G. Komen for the Cure. They are also selling pink ribbon paper, 100 percent of the profits of the sale from the paper ribbons gets donated.

At the end of the month, all the franchises combine the money and one large check gets donated.

Last year during the breast cancer awareness fundraiser, Philly Pretzel Factory raised $11,000. This year's goal is $20,000.

"Breast cancer is one of the most frequently diagnosed cancers today and we feel a profound sense of responsibility to support causes that are so close to our franchisee's and staff's hearts," said Dan DiZio, CEO and Founder of Philly Pretzel Factory. "To us, there's a reason why National Pretzel Month and Breast Cancer Awareness Month are the same month."

(Read More)


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