Wednesday, September 1, 2010

Philly Pretzel Factory Featured in Eating Everywhere

Philly Pretzel Factory was recently featured in a great Q&A article about on the Eating Everywhere website. This article that was built from an in-depth interview with Dan DiZio, Len Lehman and Marty Ferrill. It covers all topics that consumers would want to know about Philly Pretzel Factory, including the history, Dan and Len’s entrepreneurial stories, and where the brand is today. Below is a portion of the article and the entire article can viewed by clicking here.


The Philadelphia Pretzel Factory pretzel is served hot in a brown paper bag and carried across the city.

Hand-twisted to aid plumping in the oven and baked golden brown. Solid, moist, and chewy, the traditional method of preparing the pretzels has kept Philadelphia Pretzel Factory (PPF) a favorite in a city with a strong Pennsylvania-Dutch lineage. The Philadelphian public has grown with these three for $1.50 pretzels, and today they are as common as the birthday cake at parties.

PPF hit the scene in 1998 with an avenue front store across from Philadelphia’s Mayfair Diner in Northeastern Philly. The flagship still stands, bedecked in the green and white checkerboard pattern that has become a PPF trademark, which today has over 100 locations.

It was at this flagship that I had the pleasure of meeting with Company Founders Dan DiZio and Len Lehman, and Vice President of Operations Marty Ferrill, to talk about their pretzels.

(Read More)


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