Franchisee Spotlight: Rohi Batra, owner of the Philly Pretzel Factory in Edison

Each week we highlight some of our newest Philly Pretzel Factory franchisees. This week, Rohi Batra, owner of the Edison location, is our franchisee spotlight.

Franchisee Since: December 2007
Franchise Location: 960 Amboy Ave., Edison, NJ


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How Rohi Batra Got Started With Philly Pretzel Factory…
Rohi has spent the majority of his career in wealth management and financial planning. He still currently works in this field, but about two and a half years ago, he decided he wanted to supplement his career and become a small business owner.

While working in Philadelphia, there was a close-by Philly Pretzel Factory location that Rohi would frequent as a consumer. Years later, he seriously began considering independent business ownership. In that time frame, he went to the Philly Pretzel Factory location by his home in Mullica Hill and he made up his mind immediately about wanting to own his own Philly Pretzel Factory location.


What Intrigued Rohi Batra about Philly Pretzel Factory…
Initially, Rohi was attracted to Philly Pretzey Factory because it was something unique and because of the ease of operation. Now, Rohi gets great satisfaction out of owning his own business from seeing it grow, to giving jobs to people who need them, helping people in more than financial ways like providing college part-time workers with emotional support and guidance. Rohi is a true entrepreneur at heart. He likes the managing, marketing and motivating people aspects of his new career.


Something Interesting About Rohi Batra Story…
Rohi’s location is among only a few in the North Jersey region. He also owns the rights to the Woodbridge, NJ territory which he plans to develop when he feels the time is right. He is also very involved in his community and regularly donates to local churches and schools.

Rohi is married and his wife is a teacher. They have two children: Madison (10) and Benjamin (4).