Franchisee Profile: Francine Petrone, Franchisee of the Lawerenceville, NJ Location

Recently, we have been highlighting our Philly Pretzel Factory Franchisees. Today, we are putting the spotlight on Francine Petrone, franchisee of the Lawerenceville, NJ location.

Franchise Location: 2068 Brunswick Ave, Lawrenceville, NJ 08648


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How Francine Petrone Got Started with Philly Pretzel Factory…
Francine was born and raised in northeast Philadelphia. She remembers Philadelphia soft pretzels being a part of her life as early as her childhood. Growing up and living in the area as an adult, she became familiar with the Philly Pretzel Factory brand as it continued to expand and saturate the area around her. Francine was a loyal Philly Pretzel Factory customer before becoming a franchisee.

What Intrigued Francine Petrone about Philly Pretzel Factory…
Francine was intrigued by the fast expansion and growth of the Philly Pretzel Factory brand. She witnessed firsthand the growth and expansion possibilities in her hometown of Mayfair, Pennsylvania and knew that a location would be successful in Lawrenceville. It only took one talk with Dan DiZio for Francine to realize this was the business for her. She was intrigued by the passion Dan had for the brand and the support that the franchise system offered her. After working as a physical therapist for close to twenty years, she decided to live her entrepreneurial dream and open her location in Lawrenceville in June of 2007 with her husband, Keith.

Something Interesting about Francine Petrone’s Story…
Francine is deeply involved in the community. She regularly hosts “Pretzel Tours” for her location, where local children are allowed to tour the location and learn how to twist their own pretzels. She is also involved in local businesses and schools.
Where specifically did Francine Petrone learn about Philly Pretzel Factory?
Francine was first introduced to Philly Pretzel Factory as a consumer. She was surrounded by the growing brand and witnessed Philly Pretzel Factory’s expansion firsthand in northeast Philadelphia.